The acquisition aims to streamline Geely’s automotive operations, enhance resource efficiency, and foster closer collaboration among its brands. This move is expected to strengthen Geely’s position in the global intelligent new energy vehicle (NEV) market by integrating technological and operational capabilities.
Geely’s brand portfolio includes Zeekr, a premium global technology brand; Lynk & Co, focused on high-end NEVs; and the Galaxy and China Star series, targeting mainstream global markets. Each brand maintains its market niche while benefiting from group-wide synergies in technology, product development, supply chain, manufacturing, marketing, and global expansion. This approach drives innovation and achieves economies of scale.
In April 2025, Geely Automobile reported sales of 234,112 vehicles, a 53% increase from the previous year, marking eight consecutive months of sales exceeding 200,000 units. NEV sales reached 125,563 units, surging 144% year-on-year and comprising 53.63% of total sales, reflecting strong demand for Geely’s electric and hybrid offerings.
Geely Holding Group Chairman Li Shufu stated: “Amid fierce market competition and a complex economic landscape, we will remain agile and continue integrating our automotive operations in line with the Tāizhōu Declaration. Returning to a unified Geely, we aim to consolidate technological strengths, enhance innovation and profitability, and create long-term value. Our goal is to build a globally leading intelligent electric vehicle group.”
The full integration of Zeekr is set to enhance Geely’s competitiveness in the rapidly evolving NEV sector, supporting sustainable growth and innovation. By consolidating its resources, Geely aims to deliver advanced, high-quality vehicles to global consumers, reinforcing its leadership in the intelligent electric vehicle industry.
